Spring Menu Launch

Secret Garden came to us for the PR launch of their new spring menu, so we built a campaign around the idea that spring should be seen before it is tasted.
A bike overflowing with flowers moved through Amsterdam, a little dramatic, a little romantic, and just the right amount of Turks Fruit.

The PR continued into two sittings, lunch and dinner, where we brought together press, creators and familiar faces around the new menu. A very fun curated crowd, and two events that felt pretty perfect.

Images by: Resa Steenvoorden

PR and partnerships give your brand its claim to relevance, making sure it lives in the right conversations, at the right time and place. We handle press outreach, media relationships, influencer collaborations, and B2B/B2C partnerships, all integrated into the brand strategy from the start. We also develop and produce brand events, from one-off launches to recurring, owned formats. Flexible by design: standalone, project-based, or retainer. We track everything, so the work stays accountable.

Not every brand needs the same kind of strategy. For some, it’s social media strategy, sharpening how they show up and connect online. For others, it’s brand or business strategy, the bigger questions about positioning, direction, and growth. We don’t assume which one you need. We figure that out together, then build a plan that actually fits, instead of a generic one that sounds good on paper.

Social media management is where the brand shows up, day to day. We handle content creation, posting and scheduling, community management, paid ads, and reporting, all working together instead of as separate tasks. The package is built around what you actually need, not a fixed list. The goal stays the same either way: every post, story, and interaction should actually serve the brand and move things forward.

A strong brand identity means nothing without the visuals to back it up. We provide creative direction across photography, video, copywriting, and campaigns, making sure everything looks, feels, and sounds like the brand it’s supposed to be. From concept to production, we handle design, styling, casting, and all the details in between. Nothing is left to chance.

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