Secret Garden is a Nikkei restaurant and lounge on Reguliersdwarsstraat, a lush green oasis tucked behind a plant-covered entrance, with a Bar & Lounge, Garden Restaurant, and Private Garden Room all under one roof.
We handle the concept, strategy, social media management, advertising, and PR, a partnership that’s been with us since the beginning, and one that’s grown alongside the agency.
Images by: Denise Valk, Mick de Lint
Video by: Dorith Mous
Full concept development for brands starting from scratch, no name, no narrative, sometimes just a location and an instinct. We build the full universe: naming, positioning, story, design, and a strategic foundation to grow on. Online and offline, working closely with you from the ground up.
Digital concept development for brands that already know who they are but need to translate that online. We map out tone, content strategy, and how the brand shows up across social and digital touchpoints, rooted in what’s authentic, built to reach the right people.
PR and partnerships give your brand its claim to relevance, making sure it lives in the right conversations, at the right time and place. We handle press outreach, media relationships, influencer collaborations, and B2B/B2C partnerships, all integrated into the brand strategy from the start. We also develop and produce brand events, from one-off launches to recurring, owned formats. Flexible by design: standalone, project-based, or retainer. We track everything, so the work stays accountable.
Social media management is where the brand shows up, day to day. We handle content creation, posting and scheduling, community management, paid ads, and reporting, all working together instead of as separate tasks. The package is built around what you actually need, not a fixed list. The goal stays the same either way: every post, story, and interaction should actually serve the brand and move things forward.
Not every brand needs the same kind of strategy. For some, it’s social media strategy, sharpening how they show up and connect online. For others, it’s brand or business strategy, the bigger questions about positioning, direction, and growth. We don’t assume which one you need. We figure that out together, then build a plan that actually fits, instead of a generic one that sounds good on paper.
A strong brand identity means nothing without the visuals to back it up. We provide creative direction across photography, video, copywriting, and campaigns, making sure everything looks, feels, and sounds like the brand it’s supposed to be. From concept to production, we handle design, styling, casting, and all the details in between. Nothing is left to chance.
