Located at the bustling Rokin and spread across two floors in one of the most notable buildings in the area, The SIREN takes you on a culinary journey across the bounties of land and sea.
After two successful campaigns and months of renovations, The Siren was finally ready to make her grand debut. That’s when the real work began! Thanks to the teaser campaigns, The Siren had already amassed thousands followers on Instagram before even opening her doors. Now, it was time to call these followers into action and welcome everyone in!
what do we do?
NITRO is responsible for managing The Siren’s organic channels and paid content. This means we plan all their content, provide on-brand copywriting, and make sure their advertising campaigns are engaging and converting.
How do they do it, you ask? Let us explain!
Interior photography
Step one: create content that would match the over-the-top vibes of both the interior and menu. The lavish decor, designed by the brilliant Too Many Agencies, made the job very easy. Literally everywhere you look there are beautiful prints, textures, and details. It’s a true feast for the eyes!
Food photography
Step two: food photography. The Siren’s Menu is a blend of Mediterranean-inspired dishes. We used high-quality photography to ensure that the images would be a testament to the love and attention with which they were made.
Community management
One of our services is community management. This is a simple but important job. We make sure all comments are responded to, we like and share tagged posts, and most importantly, we answer all DM’s. This is particularly vital when managing an account like The Siren, as its Instagram account receives a lot of messages. These inquiries can range from reservations and special dietary requests to lost and found, last-minute table bookings, or job applications. It’s essential that these questions are answered promptly and professionally, and we make sure that happens.
